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BRAND PARTNERSHIP
these five principles shape every decision, every relationship , and every step of our expansion
Introduction
We don't just distribute K-Beauty cosmetics — we operate an ecosystem.
Unlike traditional distribution models, BCOOM Group offers a financial model operating on a Digital-Native Beauty Ecosystem — owning the IP, data, and the entire value chain.
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Ecosystem
Three pillars — a single ecosystem.
Our competitive advantage lies not only in our diverse supply of K-Beauty products from Korea, but also in our ownership of the Bcoom technology platform in Vietnam.
01 · COMMERCIAL ARM
Beauty UNI
Optimizing logistics infrastructure, warehousing, and physical distribution networks (Omnichannel / Retail).
beautyuni.vn
02 · TECH HEART
Beauty Selly
Operating the Bcoom.vn platform — digitizing the network of agents, KOCs, affiliates, and managing customer data in real time.
bcoom.vn
03 · CREATOR NETWORK
MCN Partner
Build and coordinate a network of key policy holders (KOCs), affiliates, and creators — transforming influence into measurable commercial success.
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OUR STRATEGIC PARTNER
PORTFOLIO
These projects are shaping the industry.
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NEWS
Latest update from BCOOM.
BCOOM GROUP ECOSYSTEM – CREATING VALUE, CONNECTING GLOBALLY
MS. PHẠM THU THỦY – CHAIRWOMAN OF THE BOARD OF DIRECTORS, BCOOM GROUP Building a [...]
08
Aug
Aug
BCOOM GROUP PARTNER WITH SBA TO BtheB SEOUL IN VIETNAM
GRAND OPENING OF BTHEB HANOI – A STRATEGIC MILESTONE BETWEEN BCOOM GROUP AND SBA On [...]
04
Aug
Aug
NATIONAL AESTHETIC INDUSTRY SUMMIT 2025
BCOOM GROUP SHAPES VIETNAM’S BEAUTY COMMERCE ECOSYSTEM FOR A NEW ERA November 28, 2025 marked [...]
03
Aug
Aug